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| Back in the baby boom days, and with
the advent of Dental insurance, dental marketing was about lots of
kids with lots of cavities. It was the day of benefit packages and
a demand for workers. It was a matter of lots of chairs, roller skates,
and efficiency, It was about disease. Getting new patients was not
the issue. But things have changed. Technology has changed and evolved.
The business of the Dental business must change and .evolve to keep
pace with that ever-changing technology. Today we talk about dental
marketing. And for a good reason. Because today dentistry is about
more than disease. Think of tooth colored restorations. Think of oral
sedation. Think of Cerec. Think of Invisalign, think of implants.
Think of the complete makeover. The choices are broad. The market
has expanded from reactionary disease-dealing towards beauty coupled
with ease and health. Today dental marketing makes it possible for
your Dental practice to attract new business, a business based on
discretionary decisions. Athena Marketing’s Nancy Lashley has
invented a way to make marketing dentistry fun, exciting, and pain-free.
With a dental marketing plan second to none your Dental practice can
evolve with the times. Dental practices both large and small are quickly
learning the importance of high quality marketing to inform the public
of the variety of solutions and choices that are available in today’s
dentistry. Athenamarketing.com is where Nancy Lashley pulls it all
together to share her knowledge on marketing dentists. Imagine how
powerful it would be to combine your highly respected professional
Dental knowledge with Athena advertising’s Dental practice identity
approach. This union can only return two results – attracting
new patients and a highly professional presence! Check out Nancy Lashley’s
online portfolio of dental logos, printed materials, ads, brochures,
newsletters, websites and other Dental projects. |
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